Meta has been investing big amounts in Facebook reels since it acquired Instagram. Social platforms such as TikTok were one of the primary waves to start the short video trends where companies and influencers found a big opportunity to monetize it for profit.
Viewers can also see their favourite artists on these platforms and enjoy the content they relate to the most!
What are Facebook Reels?
Reels can be defined as short videos designed to engage a busy audience with interesting special effects and music. Just like TikTok and Vines, Facebook reels are one of the fastest-growing forms of content that is trendy, awe-inspiring and music-driven.
Reels are the fastest-growing form of content on Facebook. According to Meta as an average Facebook user generally spends most of their time watching videos on Facebook, reels have the potential to capture the rest of the audience with a variety of engaging content from all over the world.
How Short Are Facebook Reels?
They may vary since Facebook reels can be anywhere between three seconds and sixty seconds long.
Must Read: Facebook Marketing 101: A Complete Guide
How to Get Paid from Reels on Facebook?
Let’s explore the various ways you can get paid from reels on Facebook:
Advertisements
Advertisements are a great way to generate profit revenues! But there are certain rules you have to follow before Facebook allows you to integrate Adds in your reels.
✓ Content creators must have more than 10k Facebook followers.
✓ Content creators must have at least five reels on their account.
✓ Content creators must have accomplished about 600,000 minutes of audience viewership.
✓ Content creators must have established this viewership in the past 60 days.
We know it’s a lot of rules and regulations for someone who has just started making Facebook reels. But consistency is the key to any profits. Any social media accounts that have skyrocketed recently have stayed consistent throughout a year or two to make it happen. You got this!
Stars to Shine
Have you ever played those games where rewards can be given by collecting stars at every level? Well, the stars system on Facebook is exactly the same, except the stars are the rewards.
Meta has confirmed that they’ll provide viewers with an option to send stars to their favourite creators while watching their content as a form of entertainment. Mind you that each star will be one cent given by Meta to the content creators.
Bonus Programs
Facebook organized many programs to try numerous ways to monetize the creator projects. One of them is the Facebook Reels play bonus program.
In this program, you’ll get a cent per cent incentive for getting at least one thousand views on Facebook in 30 days. This invite-only feature can get you paid around $30,000 per month.
Tips On Making A Good Facebook Reel
Making good reels is a creative process. Having an idea and creating content around it is one thing while understanding its technical aspects is another. Reels can be 60 seconds long, but that’s rarely the case with creators, as it generally depends on their intent.
Here are a few key aspects creators must keep in mind before creating Facebook reels:
✓ Reels must be in an mp4 format and follow all the rules, regulations & community guidelines. Meaning no offensive/abusive content is allowed.
✓ Get noticed by creating relatable content and adding trending hashtags that are trending.
✓ Find what pulls your audiences by adding different effects and transitions to your content.
✓ Find the right narrative through your content to encourage viewers to watch it till the end.
✓ Inspire others by having hashtag challenges, encouraging instances, and asking questions to your audience.
Conclusion
Reels can become a great driver for success whether you are a public figure or work for businesses. Reels inspire, motivate and move us to do things and keep us productive.
It’s important to create reels out of passion before jumping straight into finding ways to make profits. Always remember, a great reel is made with having an overall good time while making them. Keep the process of creating them interesting so that the audiences will find them the same.